As I create I become
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ROBERTO GROSSO
"ART IS MY COMPASS THROUGH THE CHAOS."
Roberto Grosso is an interdisciplinary artist who combines art, music and augmented reality. He was born on the 13th of May 1977 in Biella. A nice little town in the north of Italy where he quickly fell in love with music, which became his first real artistic experience. He played and toured with his band Gene.Razionale for several years with some of the best bands in Italy until 2005, when he moved to London.
At the beginning of his career, in 2009, he was discovered by Kanye West, who featured Grosso’s work on his blog, Kanyeuniversity, naming him his favorite artist of the month. He spent his entire career combining his passion for music, art, and technology into one and his unique artistic method and use of augmented reality was finally recognized. In 2018, he became the thesis subject of fine art student, Giulia Briganti, who drew parallels between his music inspired method and that of the great Wassily Kandinsky and John Cage. This thesis is published and archived in the University of Urbino, home of Raffaello.
"Creating art gives me a better understanding of humanity."
Grosso’s works of art have a way of displaying life’s intricacies. Admiring his art is a reminder that every day the sun sets, and every day it rises. In this same manner, whatever has a beginning also has an end. And in this infinite space of opportunities, we are guided to move on, to begin anew, to look into a new day with a fresh perspective. Grosso offers that inspiration to understand that what has been, may not be and what has not been, certainly is!
Q. What role does the artist have in society?
A. An artist shares his vision with the world. I do this through the lens of music, by choosing the
right song for the feeling I want to express.

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Q. What’s your best childhood memory?
A. I recently lost my father, so my favorite memories are those tied to his family living in my small beautiful town. My favorite memory is about a summer trip we all had in a caravan around Italy, we were young, things were simpler and life was full of joy.